Art Basel Collector's Lounge for Audemars Piguet (Hong Kong, Basel, Miami), 2017
For the second consecutive year, Sebastian Errazuriz was invited to design Audemars Piguet’s vip lounge at Art Basel, Hong Kong and Miami. The new installation will be launched at Art Basel Hong Kong on March, 23 rd 2017 and on view during the entire fair.
The new design is inspired by the vast forests in the Jura Mountains, reminding us of the Manufacture’s deep sense of history and endless growth. “During my visit to le Brassus in 2015, I was captivated by the trees that are native to the region of the Vallée de Joux. It seemed as though they drew a natural symbolic connection to Audemars Piguet.”
The spruce trees that grow near the Manufacture usually look tall and straight, from the trunk all the way to the end of the branches. For the lounge, Sebastian Errazuriz created a tree that had meaning and was not like the others, a tree that was unique in its shape and identity.